ECR announces Future Headquarters as first piece of Grand Park District Master Plan

Westfield, IN (July 15, 2025) - The City of Westfield and ECR (Ed Carpenter Racing) have announced the relocation of its corporate headquarters to Westfield, marking a significant milestone for both the team and the City of Westfield. The new headquarters will anchor a transformative development at Grand Park Sports Campus, and serve as the first major project under the Grand Park District Master Plan.

The new ECR campus will feature a 76,000-square-foot state-of-the-art engineering facility, office and retail space, bringing new jobs, amenities, and innovation to the area. Designed to be both functional and inspiring, the facility will feature a public viewing area into the team’s operations, a full-service merchandise store, and an on-site Java House café to elevate the fan experience. ECR is focused on creating a space that will be inviting and interactive as they introduce the team and the NTT INDYCAR SERIES to a new group of fans.  

Founded in November 2011, ECR is now in its 14th season of NTT INDYCAR SERIES competition. The team’s ownership group is comprised of four Indiana businessmen: Ed Carpenter, Ted Gelov, Tony George and Stuart Reed. Gelov, owner of Heartland Food Products Group, joined the team prior to the 2025 season. Heartland FPG is also headquartered in Hamilton County and is best known for their consumer brands Splenda and Java House Coffee. 

The announcement of a new race shop is the latest in a string of milestone achievements for the team. “Establishing ECR’s permanent home at Grand Park is a defining moment for our organization,” said Gelov, co-owner of ECR and CEO of Heartland Food Products Group. “This new headquarters will not only serve as the foundation for our racing operations and technical development, but also as a place where fans can truly connect with our team, our partners and the sport of INDYCAR. As a long-time Hamilton County resident and business owner, I’m proud to invest in this community and help bring a new level of energy, innovation, and opportunity to Westfield.”

ECR competes full-time in the NTT INDYCAR SERIES with drivers Alexander Rossi and Christian Rasmussen. Carpenter gets behind the wheel each May to round out the team’s three-car lineup in the Indianapolis 500. “We are very excited about this project and how it will impact the growth of ECR into the future.  The opportunity to build a world-class facility within Grand Park was something we could not pass up,” Carpenter stated. “The demographic of Grand Park and its annual visitors is not only a great opportunity for our team to reach new fans, but also a great opportunity for INDYCAR itself as we continue to capitalize on the current momentum of our sport.  We are very focused on building a unique and best-in-class facility that will support our team and also showcase our brand to visitors each and every day.”

The new headquarters will be located at the current site of the D-1 field, south of the Grand Park Event Center on the west side of Grand Park Boulevard. As part of this investment, the D-1 field will be relocated to the northeast corner of 186th Street and Grand Park Boulevard, ensuring the continued growth and functionality of Grand Park’s premier sports facilities.

“ECR’s decision to relocate and expand at Grand Park is a major milestone for our city and a testament to the strength of our vision for Grand Park’s future. This project brings new opportunities for our residents, visitors, and local economy,” stated Mayor Scott Willis. “With the addition of another professional sports team, this further solidifies Grand Park as a premier destination for sports and innovation. We are excited to welcome ECR to our community.”

The project will also include the construction of the first city-funded parking garage at Grand Park, enhancing access and convenience for visitors and setting the stage for future developments within the master plan. 

“ECR’s new headquarters is the first of many projects that will shape Grand Park District ” said Ersal Ozdemir, Founder and Owner of Keystone Group. “As the master developer of the district, Keystone is proud to lead the transformation of one of the nation’s most visited sports destinations into a true live-work-play-and-stay place. By delivering what we do best, transformative multifamily, office, hospitality, and retail developments we’re creating a vibrant and lasting destination in partnership with the City of Westfield’s visionary leadership.”

Westfield Economic Development Director Jenell Fairman added, "ECR perfectly complements the sports innovation district identity that the City of Westfield envisions for Grand Park. Exposing amateur and youth sports competitors and leaders to a professional racing organization will be a catalyst for sports technology advancement in the Grand Park District.”

Construction on the new headquarters is expected to begin early 2026, with project completion anticipated by early 2027.

# # #

About the City of Westfield: Westfield is the fastest-growing city in Indiana and the sixth-fastest-growing city in the country. Westfield is home to more than 50,000 residents in Hamilton County, situated north of Indianapolis. The city is known for its 400-acre Grand Park Sports Campus, connectivity to US-31 and State Road 32, and nationally recognized public schools. 

About Ed Carpenter Racing: Ed Carpenter Racing (ECR) first entered the NTT INDYCAR SERIES in 2012. The Indianapolis-based race team has proven its versatility by collecting wins across each type of track the series competes on – street and road courses, short ovals and speedways. ECR is led by team co-owner Ed Carpenter, three-time pole winner of the Indianapolis 500 (2013, 2014 and 2018). For the 2025 season, Alexander Rossi has joined the team as driver of the No. 20 Java House Chevrolet while Christian Rasmussen has been elevated full-time driver of the No. 21 Splenda Chevrolet. Carpenter completed ECR’s three-car lineup in the 109th Running of the Indianapolis 500. More information on Ed Carpenter Racing may be found at http://www.ecrindy.com/.

About Heartland and Java House Brands: Heartland Food Products Group makes its products, including Splenda® its ultra-smooth Java House® Cold Brew Coffee, in Indianapolis. Go to JavaHouse.com and Sweet Splenda Brands to learn more about these iconic brands.